ShikhaKedia

I’m in similar boat--building a new site for 2025 and want to make something that lasts. Here’s what is helping me get there, without falling into technobabble or getting sidetracked by trends: 1. Create content that is organized around pillar topics and content clusters. 2. Optimize each page naturally and …

To gain organic traffic, it is important to put time and sustained effort. Here's a quick overview of some things that work: Use tools like Google Keyword Planner, Ubersuggest, Ahrefs, etc. These tools will help you identify low competition high intent keywords related to your niche. Create valuable content that …

Mailchimp is the best email marketing tool I have ever used. It is so easy to use and can be used to manage campaigns, automation and segment the audience pretty easily. I also used Sendinblue (which changed its name recently to Brevo) and thought it was pretty decent, especially for …

**Things to keep in mind** Post strong images/video content: Posts with strong images or videos tend to perform much better. In fact, one article mentioned that Facebook videos garner much larger amounts of interaction than static posts. Ask questions and to engage: Ask your audience for their opinion, run polls, …

**Test the redirect in person** Get a web browser (with cookies cleared or incognito) and attempt to enter the homepage URL as Googlebot would. See if the page redirects, see how many redirects there are, or if it ends on a broken link. Sometimes there are multiple redirects that occur …

This discussion features excellent ideas – indeed, local SEO in 2025 is shifting to a community-oriented model. Here are some other actionable suggestions that may be worth exploring, if you haven't already: 1. Fully optimize your Google Business Profile: be sure the name, address and phone (NAP) information is accurate, …

Digital marketing is different from traditional advertising in 3 main areas: targeting, cost, and measurement. Traditional ads (TV, print ads, billboards) are costly and reach broad audiences but almost impossible to track. Digital channels on the other hand, offer the ability to target specific groups of people with great precision, …

Hello everyone! I’m Shikha Kedia Bharadwaj, an Entrepreneur, Digital Growth Consultant, and founder of BitQuest in Kuala Lumpur. I am an experienced digital marketer with over 11 years of work experience in digital marketing (SEO, SEM, SMM, event marketing, etc.), supporting and helping brands to grow successfully through smart digital …