ecomanager

Hello, everybody, I’ve been wearing the "ecom manager" hat for the past three years at my company, and to be honest, I feel like I’ve plateaued. I know how to handle the day-to-day stuff: keeping the lights on, the basics of pay-per-click, responding to customer tickets. But when I look …

Hi everyone, Honest disclosure: Currently, I am the ecom manager for a mid-sized brand with Amazon sales as well as our own site. Lately, it’s been like babysitting our PPC campaigns rather than actually running them. Every day it’s the same process over and over: check ACOS, make some bid …