jbreinlinger

Yeah, I think these are good things to do, but characterizing this as a way to get HUGE traffic is completely wrong. Using these sites is a long-term strategy for producing and syndicating excellent content. Over time, this content will be read and linked to and slowly build up organic …

Generally speaking, I'd say these are the most important online marketing channels: SEO - optimize your website for your target terms. Use a long-tail query so you can rank #1, eg green fuzzy stuffed dinosaur instead of just dinosaur. SEM - yeah, use Adwords like everyone else suggested. Social Media …

Personally, I use tumblr.com and/or posterous.com to have a simple blog that automatically posts updates to twitter, linkedin, and facebook. It's kind of nice because you can just email content, pics, videos to your blog that are automatically syndicated. Probably not exactly what you're looking for though. -Josh {snip}

From an advertiser perspective, I've found traditional banner ads to be fairly useless. The CTR is way too low and the cost per conversion is way too high. But, behavioral targeting does work. Much more effective. en.wikipedia.org/wiki/Behavioral_targeting -Josh {snip}

I may be biased, but I agree. I prefer behavioral targeting. I'm going to see ads whether I like it or not (unless I install ad-blocking software). I might as well see ads that are as relevant as possible to me and may even include promotional discounts for products that …

I have a good amount of experience with retargeting both as an advertiser and now as an employee at a retargeting company, {snip}. I can tell you from an advertiser perspective, especially for ecommerce type sites, it works extremely well compared to other channels for display ads. The CTRs are …

I find it a little awkward that the creator is not the one building the facebook fan page. Do they have their own brand and direct customers? If they do, then I think it's perfectly reasonable to go build and promote the page. If their customers don't directly interact with …